Buckwheat pillows, or to be more precise, the reasons that you need to sleep on one, have been the focus of nearly all of my blogging efforts to date. I’ve been bombarding you with all the logical and sensible reasons I know of to convince you that a buckwheat pillow is the be all and end all of the pillow choices of the world.
You are all probably getting very bored and tired of my relentless advocacy of the reasons you have to sleep on one of my buckwheat pillows. About now, I’ll bet many of you wish I would just throw in the towel, and say something like “I give up. If I haven’t been able to convince you by now that you absolutely need a buckwheat pillow to get a really good night’s sleep, then you must be simply unteachable. I’m not wasting any more time and effort on you.”
Well, maybe you wish I would, and maybe some of you think I will.
If so, you will be disappointed, primarily because my efforts have been too successful to even consider doing that. The sales of my buckwheat pillows have been almost doubling each month. This, in spite of a very adverse economy.
My only problem is that I feel like I’m sort of in a rut. I’ve been explaining , and promoting, and cajoling, and marketing, until I feel like I need to take a break from pursuing this angle. But I’m afraid to deviate from my path, because of the “If it ain’t broke, don’t fix it” credo.
However, on reflection, I don’t know if my success is actually the result of anything so tenuous as just my proficiency at expounding on the desireability of sleeping on buckwheat pillows. I believe an appreciable amount of my business comes from word of mouth of my satisfied customers, because I notice that a fair amount of my customers addresses seem to be clustered in certain areas.
This indicates to me that happy customers are quietly spreading the word to their friends and relatives, and I know for sure, that many customers return and buy additional pillows for other family members and friends.
I’ve also noticed an increase in the number of comments being typed in on the orders, telling me that they were ordering because of others telling them how much they loved sleeping on their buckwheat pillows they had purchased from me.
May I take this opportunity to thank all of you who have been so gracious as to share your experiences of sleeping bliss with your friends and relatives. Nothing that I could say in my promotions could ever have the impact that your testimonies, as a satisfied customer, do.
I appreciate this very much, as do, I’m sure, the friends and relatives to whom you have conveyed your satisfaction.
And to those of you, my customers who have not been sharing your experiences of sleeping bliss with your acquaintances, please do. They will be forever grateful.
Don’t take this to mean that I promise that every single person will find a buckwheat pillow to be the answer to their quest for the perfect pillow. I mean, to be perfectly honest, it’s like, there are people out there who do not like chocolate, or moonlight nights.
However, I do guarantee your purchase price back for one full year if you are not satisfied , so why would you not at least give them a try? The chance of anyone not finding them to be more than satisfactory has proven to be very slim.
You know, I started out with this blog post, thinking I was going to give you and myself a big break. I was not going to promote, per se, buckwheat pillows. I was not going to explain, again, why you should buy a buckwheat pillow.
Guess what! I think I’ve succeeded. Instead of explaining why you should buy one, I’ve just explained why you should help me sell some. I’m beginning to think I’m a marketing genius (lol).
I just hope you all have as much satisfaction in sharing your love of buckwheat pillows, or more precisely, your love of blissful sleep, as I do.
Sleep tight.